1. Slow Loading Times That Drive Clients Away

In wedding photographer website design, speed is everything. Your couples are likely browsing multiple photographers at once — if your site takes more than a few seconds to load, they’re gone. Large, unoptimised image files are the number one culprit. And yes, I know your photos are high-resolution works of art, but they can still look flawless online without weighing your site down.

How to fix it: Compress your images without losing quality. Platforms like Showit make this easy, and as a Showit website designer, I ensure every photo is perfectly optimised. If you’re using Squarespace, Wix, or Webflow, the principle is the same — smaller file sizes mean faster load times, which means more couples stay to fall in love with your work.

2. Confusing Navigation That Frustrates Visitors

Your site should guide potential clients seamlessly from your homepage to your booking form. Yet, I’ve seen many wedding photographer websites bury key information under vague menu titles or make couples hunt for pricing, portfolio, or contact info.

How to fix it: Keep your navigation minimal and strategic. Label each tab clearly — think “Portfolio,” “About,” “Pricing,” “Contact.” As a website designer for wedding professionals, I create layouts that mirror how your ideal client thinks and browses, whether they’re in Manchester, Los Angeles, or Boston.

3. No Clear Call-to-Action (CTA)

It’s not enough to wow couples with beautiful galleries; you have to tell them what to do next. Without a strong CTA, visitors often leave without enquiring, even if they love your work.

How to fix it: Place clear, compelling CTAs throughout your site. Instead of a simple “Contact Me,” use action-driven phrases like “Check My Availability” or “Let’s Talk About Your Wedding.” In website design for photographers, I make sure your CTAs are visually distinctive and strategically placed to guide couples toward booking.

4. Not Showcasing Your Personality and Brand

Couples aren’t just buying your photography — they’re buying into you. Yet, many photographers hide behind a generic website template that could belong to anyone. This is especially true for those using out-of-the-box Squarespace or Wix designs without customisation.

How to fix it: Infuse your website with your story, your tone, and your values. Use brand colours, fonts, and imagery that feel like you. As a website designer for wedding professionals, I work with clients in the UK, Manchester, and across the US to create sites that feel personal and unforgettable, no matter the platform.

5. Ignoring Mobile Optimisation

Over half of your potential clients will view your site on their phone. If your gallery loads slowly, the text is too small, or buttons are hard to tap, they’ll move on to someone else.

How to fix it: Always design mobile-first. Showit is fantastic for this, allowing a completely custom mobile design separate from desktop. That’s why so many of my clients choose me as their Showit website designer — because I create sites that shine on every device, from iPhones in New York to Androids in Manchester.

Final Thoughts

A beautifully designed website can be the difference between couples booking you or booking someone else. Whether you’re a Manchester wedding photographer website designer or a UK wedding photographer website design expert, the principles are the same — speed, clarity, personality, and mobile readiness win bookings.

If your site suffers from any of these mistakes, now is the perfect time to fix them. I work with wedding photographers across the UK and US to create high-end, strategic websites that not only showcase your artistry but convert visitors into paying clients.

Let’s Elevate Your Website

Thanks for reading!
Kami x