Actionable tips and design strategies to help service-based businesses create digital experiences that truly resonate. Whether you’re a photographer, wedding planner, or creative entrepreneur, these posts offer the tools to build a digital presence that grows with your brand and reflects the value you deliver.
Insights for Service-Based Businesses
The brand & website design blog
Top 5 Showit Templates Photographers Will Love in 2026
The right Showit template can give your portfolio more impact, help your keywords land, and make enquiries feel effortless. Below are five of the best options for a wedding photographer website with notes on why they work and what to tweak. If you want help customizing or you are ready for something truly custom, I can take it from here.
Showit vs Webflow: Which Platform is Best for Photographers?
Showit vs Squarespace: Which Platform is Best for Wedding Photographers?
Template vs Custom Websites for Wedding Photographers: Which is Right for You?
10 Must-Have Features on a Wedding Photographer’s Website
5 Common Website Mistakes Wedding Photographers Make (and How to Fix Them)
Squarespace vs Wix: Which Platform Should Photographers Use?
Google UX Design Certificate Courses: Honest Review
How to Build a Brand with Personality Using Archetypes
The Secret to Building Brands People Love from Day One
Solve UX Problems Like a Boss (In Just 5 Days)
What Is a Brand? Lessons from The Brand Gap by Marty Neumeier
How to Design a UX Portfolio That Stands Out (Even as a Beginner)
SEO for Wedding Photographers: How to Get Found on Google
Showit, Webflow or Shopify? Why I Work Across Platforms & What It Means for You
How to Choose Your Brand Colour Palette With Intention (Not Just Aesthetic)
What Should Be on a Wedding Photographer’s Homepage for Better SEO?
Your homepage isn’t just a pretty welcome mat, it’s one of your biggest tools for attracting dream clients and getting found on Google. But if you're a wedding photographer relying on a beautiful portfolio and not much else, you might be missing huge SEO opportunities. Let’s fix that....
What is Brand Strategy? A Beginner’s Guide to Crafting Authentic Brands
4 Powerful Logo Variations Your Brand Needs
Template vs Custom Websites: What’s Best for Service-Based Businesses?
